Finding True North™

Insights for owner-led companies.

Owner to owner, on cash, growth, value, and getting ready for what’s next.
On Value

The Coaches Weren’t Watching the Scoreboard

Your financials are the scoreboard, but you can’t change the score by staring at it. What a Saturday of college football taught me about running a business.
On Value

Too Much Capital. Not Enough Quality.

Buyers are competing for businesses that are ready. Here is what “ready” means, and why the gap is worth real money.
Getting Ready

Ten Attributes of a Business That’s Ready to Sell

The ten things buyers quietly score your business against, and why they decide whether you get your number or get blindsided.
Financial Leadership

The CFO Gap

Clean financials aren’t the same as a strategic CFO with a plan. Why owners with tidy books still fly blind.

Where does your business stand?

Start with the free CMG 360™ assessment, a fast, objective read on your business.

Take the Free Assessment